Friday, September 10, 2010

automotive_long_image

Automotive

Background
How do you stay connected to your customers? Their vehicle requires service and they trust you to do it. The problem is they forget. They are bombarded daily by hundreds of email messages and receive almost as much junk mail. How can you cut through the clutter and get their attention?

Sure, you advertise. You might spend hundreds of dollars on direct mail and coupons. But are they delivering the results that you want? How do you differentiate yourself from the other automotive service providers that are doing the same thing? Timing is everything. How do you reach your customers when they are most likely to respond?

You work hard to build trust with your customers and you count on them being on the go. But does your marketing go with them? They have plenty of choices and make instant decisions based on the information available to them. Are you able to reach your audience to deliver reminders or communicate unique offers that are relevant to them at a time when they are most likely to respond? Now you can.

The Solution
Break the advertising mold and start connecting via wireless Pocket Marketing™. You need the Pocketstop mobile solution for the automotive service industry.

Only Pocketstop helps you build your own mobile database of highly targeted, cell phone carrying customers and allows you to connect with them at just the right time. The program is 100% opt-in, which means you are creating your own targeted list of customers that want to hear from you.

Best of all, Pocketstop’s mobile technology is less expensive and more effective than traditional advertising. For less than a quarter of the price of a postage stamp Pocketstop delivers response rates over five times higher than any alternative. No other media works like Pocketstop. All you need to do is include the mobile registration option on in-store signage and in any other communications you currently utilize.

Pocketstop is the ideal marketing channel for automotive service providers to:

  • Send friendly service reminders
  • Distribute coupons and announce special offers
  • Promote new and additional services
  • Provide branded content, such as newsletters and updates
  • Engage customers with contests

It’s all about Pocket Marketing – using mobile technology to send information and offers to the right customers at the right time.

The Results

Pocketstop delivers customers to your door and allows you to:

  • Build your own distribution channel for the highly coveted third screen (the mobile device)
  • Easily track and measure the results of each advertising campaign
  • Maximize your marketing budget with significantly higher response rates than traditional coupons for a fraction of the cost
  • Build an ongoing relationship with current customers to keep them coming back
  • Develop relationships with new customers through viral, word-of-mouth campaigns

Your customers are on the go, now your marketing is too.

Contact us today to learn how easy it is to connect with your customers with your own Pocket Marketing campaign.

Tags: mobile | cell phone | text messaging | SMS | automotive | service reminders | oil change | automotive services | mobile marketing